Orderin Raises $4.7m Pre-Series B Funding Round For Scale

South African B2B delivery-as-a-service (DaaS) startup Orderin has raised ZAR71 million (US$4.7 million) pre-Series B funding to help it scale its infrastructure and enhance its last-mile delivery service.

The money raised in this latest round of funding brings total investment to R303 million (US$19.85 million) after previous rounds between 2018 and 2021. Orderin will use the cash to scale its proprietary DaaS technology with its current client base in the short term, launch DaaS for SMMEs in the medium term, and establish a flywheel for its long-term goal of providing a platform for all types of business to get access to a variety of affordable e-logistics services.

Thembani Biyam, Orderin CEO said: “E-commerce has been growing steadily over the last few years but the COVID-19 pandemic has rapidly accelerated this growth. Customer expectations have placed a demand on businesses for easy, quick and sometimes even free delivery options.”

“Driving the growth and development of infrastructure will not only improve last-mile delivery and make it more accessible for businesses. This applies especially to SMMEs who can find it difficult to compete with larger enterprises on this point, but can also usher in a new future of e-commerce.”

Vulnavia Gura, Orderin head of finance “These technologies play a crucial role in enabling dynamic predictive models which permit our customers to circumvent these challenges at the speed needed for successful delivery. However, it is costly. The funding we raise allows us to scale our talent, tech and offering as we grow our customers and revenue.”

“We are moving quickly to mature our operational and governance models — our investors demand it and our stakeholders expect it. We believe that as a young company entrusted with investors’ funds we should create a reputation for prudence. This will engender confidence in future funders.”